Inclusions:

• Check if your website uses HTTPS
• Create WWW redirect
• Check and fix mixed content errors
• Fix Crawl Errors
• Fix Bad Redirects
• Create an XML sitemap and add it to the Google Search Console (GSC)
• Create and submit robots.txt file
• Consolidate duplicate URLs with canonical tag
• Check and fix broken links on your website
• Check and fix redirect chains and loops on your website
• Compress and Optimize images
• Fix missing and duplicate meta titles & descriptions
• Use redirects properly
• Find and Fix Index Coverage Errors in Google Search Console
• Check for manual penalties in Google Search Console
• Use "noindex" and "nofollow" tags properly
• Disavow harmful links to your site
• Check for Manual Penalties
• Disable Irrelevant Pages from Being Indexed